Auberge Collection appoints new commercial chief to ‘drive global growth’

Auberge Collection has appointed a new chief commercial officer to “drive global growth and brand innovation”.

Jessica Martino Enan has more than two decades of experience building and developing luxury brands and most recently served as executive vice-president, global chief digital and client service officer at Gucci. She has also held positions at Louis Vuitton, LVMH and Vogue.

In her new role, Martino Enan will lead the hotel group’s global commercial organisation and spearhead strategy across marketing, sales and digital as the brand aims to “strengthen its position as the leader in luxury hospitality”.

Christian Clerc, Auberge Collection’s president and chief executive, said: “Jessica is a dynamic and forward-thinking leader with a wealth of global experience.

“Her deep expertise in the luxury sector, keen understanding of the luxury consumer and passion for creating exceptional guest experiences will be instrumental as we continue to build the next era of growth and innovation at Auberge.”

Martino Enan added: “Auberge Collection’s focus on authenticity, craftsmanship and exceptional, one-of-a-kind experiences reflects exactly what today’s luxury consumer desires.

“The brand’s distinctive position within the luxury hospitality landscape is incredibly inspiring and I am thrilled to join Auberge Collection to help shape its next chapter of growth.”

The appointment comes at a “pivotal time” for the company, following its recent brand refresh that “underscores a broader vision for Auberge”.

Upcoming openings from Auberge Collection include Cambridge House in London and The Knox in Dallas, which are both scheduled to debut in 2026. They join recently launched properties Collegio alla Querce in Florence and The Woodward in Geneva.