Electra Kefalonia Hotel appoints Penny Naoum to ‘strengthen’ UK presence
Former Domes Resorts sales director to work with tour operator and agent partners
Luxury Greek hotel Electra Kefalonia Hotel and Spa has appointed Penny Naoum to help “strengthen” its presence in the UK market.
The former Domes Resorts sales director will support the Greece-based team with the property’s sales, marketing and public relations representation in the UK.
The appointment establishes a “dedicated UK representation programme” for the hotel, including trade training and fam trips, with Naoum set to work with tour operators, agents and trade media to help “build greater awareness” of the property.
The move comes as the hotel prepares for “significant expansion” ahead of the 2027 season, bringing an “enhanced” luxury offering and new opportunities to connect with a wider international audience.
Electra Kefalonia Hotel and Spa is located close to Kefalonia International Airport, overlooking the Ionian Sea.
It comprises a “varied” range of accommodation, including private-pool options, a spa, fitness centre and Mediterranean restaurant.
Naoum said: “Electra Kefalonia is exactly the kind of luxury property I am proud to represent: intimate, beautifully designed and deeply connected to its Ionian setting, with exceptional private-pool accommodation and a strong wellness proposition.
“I am genuinely delighted to be working with the hotel’s management team and the wider Electra Hospitality Group to strengthen Electra Kefalonia’s UK presence and introduce its exciting 2027 story to the luxury travel trade.”
Konstantinos Yiannakopoulos, hotel group revenue and sales director, added: “Electra Kefalonia is entering an important new phase, as we continue to develop the hotel’s offering within the wider Electra Hospitality Group.
“The UK is an important market for us, particularly as we look ahead to our 2027 expansion, and we want to further strengthen our relationships with luxury tour operators, specialist partners and travel advisers. Penny brings strong market knowledge, established industry relationships and valuable experience in luxury hospitality, and we warmly welcome her as Electra Kefalonia’s representative in the UK.”
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