If Only and Virgin Atlantic launch joint campaign

If Only and Virgin Atlantic have partnered to launch a joint marketing campaign.

The ‘Fly Virgin Atlantic, Find Paradise’ campaign will run across multiple channels between September and November.

Marketing materials, from email marketing to blogs and social media offers, will be made available on a new landing page for agents to use to help engage customers.

A sample package in the campaign is a seven-night stay at the all-inclusive Raaya by Atmosphere leading in from £2,959, including a 30% discount on accommodation in a Beach Villa, seaplane transfers and economy return flights from Heathrow with Virgin Atlantic.

If Only and Virgin Atlantic have also launched a booking incentive as part of the campaign offering agents the chance to win a fam trip place to the Maldives.

There are eight places up for grabs and agents can earn points by making new bookings between September 1 and November 1.

Any Virgin Atlantic booking equals one point, with double points for any Virgin Atlantic booking travelling to the Maldives.

The agents with the most points by the end of the campaign will win the fam trip places.