Move ‘strengthens’ the operator’s access to the Nordic region
Abercrombie & Kent (A&K) has acquired Copenhagen-based Borealis DMC, a longstanding partner of the operator with expertise of the Nordic wilderness and cultural landscape.
Borealis DMC offers experiences throughout Denmark, the Faroe Islands, Finland, Greenland, Iceland, Norway and Sweden.
The upmarket operator said the acquisition expands its position as the “world’s largest network of luxury destination management companies (DMCs) with an international network of more than 3,000 staff, in over 65 offices and 40 countries”.
The deal also “strengthens A&K’s access to the region’s most sought-after experiences – from Northern Lights viewing to midnight sun encounters – while embracing the Nordic approach where luxury means authentic simplicity”.
Rebecca Osman, chief destination officer at AKTG, said: “The Nordic region provides access to experiences that epitomise adventure and luxury in their purest forms.
“This acquisition aligns perfectly with our commitment to unlocking impossible possibilities for both our discerning travellers and our trade partners.
“The Nordic region has become a guest favourite amongst luxury travellers seeking authentic wilderness experiences.”
Marcella Infantino, founder of Borealis DMC, added: “We’ve partnered with A&K for several years, and this acquisition feels like a natural evolution.
“A&K understands what makes the Nordic region special – our relationships with local communities and commitment to authentic wilderness experiences.
“We’re excited to join a global family that’s leading the way in luxury travel.”
This acquisition follows recent openings of DMCs in Mexico and Indonesia and continued investment across its A&K Sanctuary portfolio, a collection of luxury camps and riverboats.
Picture credit: Mika Wegelius